The Swedish electro-pop duo, which became world famous with their hit single "I Love It" ft. Charli XCX, is back. Not just with music, but as the faces of this year's H&M Holiday collection. In the exclusive desired interview, we talked to them about fashion, what influences their style and what looks they'll be dancing to their own songs on the upcoming holidays!
Contemplative & stylish holidays with Icona Pop
This year, too, H&M is supplying us with the right holiday looks for the upcoming Christmas and New Year's Eve. The faces of this year's H&M Holiday Collection is the internationally successful duo Icona Pop, behind which the singers Aino Jawo and Caroline Hjelt are. The two singers actually live in Los Angeles, but this year they will experience a cold Swedish winter for the first time in 10 years. There not only icy temperatures and snow will provide the perfect holiday feeling, but also the outfits and one very specific thing should definitely not be missing: glitter! Because Icona Pop is warmly dressed for the holidays with combinations Glitter, patterned leather, and exaggerated party dresses spend.
When it comes to the choice of clothes, the duo can be extraordinary. So it's no wonder that they are huge fans of layering looks, but also of heavy knitwear in combination with light party skirts and winter boots. That sounds like holiday outfits that not only create a contemplative, but also super stylish atmosphere.
"Street styles are a real pleasure"
When it comes to fashion, Aino and Caroline particularly enjoy being able to express themselves through their clothes. And the two of them don't just go for new styles, they love vintage pieces. So it's no wonder that H&M Holiday collection shaped by vintage silhouettes is. But swapping with one another is also high on the styling barometer. Your Inspiration for your own personal style find them while traveling. "Getting to know new cultures, just having a coffee and seeing new street styles is a real pleasure!" Said the singers in the desired interview.
When asked if you Dress style is also reflected in their music, the two are surprised to admit that they have never thought about it before, but it is an interesting question and they believe that "everything goes hand in hand".
The perfect New Year's outfit
In her music video for hers current single "Spa", for which she teamed up with the American dance duo Sofie Tukker have teamed up, they all wear the right wellness look: bathrobes. But which styles from the new H&M Holiday collection does Icona Pop wear when they dance to their own songs in their living room on New Year's Eve? “It's hard because we absolutely love all looks! But on New Year's Eve we want to wear the party dresses from the collection and throw a blazer over them! ". Sound like the perfect look for you? We'll show you the Icona Pop favorites!
5 favorites from the H&M Holiday collection
The H&M Holiday collection consists of a great one Mix of dresses, pants and shirts with sequins and prints, elegant shoes and glittering accessories for a particularly sparkling holiday appearance!
This heavy knitted cardigan made of alpaca, wool and recycled polyester provides warmth on the holidays. A special highlight here are not only the trendy bat sleeves with narrow forearms, but also the embroidery made from gemstones. So it clearly ensures cozy and sparkling winter days.
Gray knitted cardigan with embroidery, available for 39.99 at H&M.
At Icona Pop, there is no shortage of glitter on the holidays. This mesh shirt dress embroidered with sequins is perfect for this. Do you fancy an all-over look? This dress has matching trousers in the style of leggings with glittering sequins.
Black sequin dress, available for 29.99 euros at H&M.
This dress with puff sleeves is the ideal styling piece for everyone who is not in the mood for black, prefers it to be a bit more conspicuous and also likes to wear prints on the holidays. Not in the mood for puff sleeves? This print is also available as a dress with flounces!
Party dress in leopard print, available for 19.99 euros at H&M.
Do it like Icona Pop and throw a casual oversized blazer over your party dress! For those who prefer to wear a power suit combination, there are matching trousers with zippers and a black cropped top with sequins and spaghetti straps.
Black blazer, available for 39.99 euros from H&M.
What should not be missing for a perfect outfit? Exactly: shoes! This year, too, metal tones should not be missing, as with these silver, pointed ankle boots made of metallic, shimmering imitation leather with covered heels.
Silver ankle boots, available for 39.99 euros at H&M.
Collection made from sustainable materials
In addition, the Collection made from sustainably sourced materials, including recycled wool and organic cotton, and recycled polyester, which is made from textile waste and plastic waste. Did you know: The H&M Group is one of the world's largest consumers of recycled polyester and aims to increase the use of recycled polyester every year. In 2019 she used recycled polyester worth nearly 537 million PET bottles.
Icona Pop styles and the entire H&M Holiday collection will be available from November 12th on hm.com. You can also shop selected items in all H&M stores worldwide.